FEATURESeptember 2024

Shooska Scented Car Jewelry

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Stephanie Wells, an internationally recognized jewelry designer, certified hypnotherapist, and neuroscience enthusiast, is the creator of Shooska Scented Car Jewelry—a beautiful, unique scented jewel for your car, designed to transform how you feel when you drive.

Stephanie brings a history of successful ventures to this new project. From 2001 to 2024, her previous business, Double Happiness Jewelry, was a globally recognized jewelry and home decor brand. Her designs graced the pages of numerous high-end fashion publications and adorned the ears, necks, and wrists of some of the world’s top celebrities including Oprah, Beyonce, Rachel Ray and Victoria Beckham, to name a few.

The idea for Shooska arose from personal tragedy. Stephanie’s sister was losing her battle with cancer, and Stephanie, along with her parents, was helping care for her during her final days. At that time, in addition to designing jewelry and home decor, Stephanie also created clean perfumes for people to wear. She would bring these fragrances to her sister, and she noticed how the scents would lift her sister’s mood. This experience, combined with her understanding of neuroscience, hypnotherapy, and brain function, led to a moment of inspiration, and Shooska was born.

Shooska’s purpose is to engage your senses while you drive, allowing your brain to rewire so that you can feel better. Shooska believes that time spent in your car can be used more effectively.

Shooska stands out as the first of its kind and is a quality crafted jewel that contains a metaphysical gemstone which holds a channel for a perfume insert that contains a fragrance. It is designed to be placed on your car’s air conditioning vent, where it releases gentle whisps of fragrance that are neural enhancers. This dopamine-enhancing automobile décor creates a unique environment that boosts mood and enhances well-being. Importantly, all Shooska fragrances are free from toxins traditionally found in car air fresheners. Notaebly, Shooska is paraben-free, phthalate-free, SES- free, SLES-free, vegan, never tested on animals and the perfume insert is biodegradable.

“It’s been interesting to see how many different kinds of people love Shooska—from those into health and wellness, to those interested in decor, to people who love metaphysical gemstones, and those who use it as a tool for recentering while they drive.. It feels like Shooska is a tool that really resonates with people, helping them create their own happiness,” mentioned Stephanie.

This new company is named in honor of Stephanie’s sister—inspired by her sister’s old email address, “Shnooska,” with the “n” removed.

Shooska recognizes how important it is for those suffering to have loved ones around. In her sister’s honor, a portion of the proceeds from all Shooska sales will be donated to the La Jolla Family House at UC San Diego. The La Jolla Family House at UC San Diego Health provides hope and comfort for families with a loved one in long-term or critical care. Among the services offered are guest rooms for loved ones and friends, a community kitchen, community lounges, and other critically important amenities.

Learn more and shop at https://shooska.com.

 

L'Chaim

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